Country: United Kingdom
Position: Research and Development Manager
PDR is a world leading design consultancy and applied research centre. We have a unique approach, blending leading, high quality research activity alongside award winning, proven and highly experienced consultancy practice. For over two decades this perspective and the culture, knowledge and capabilities we have built around it have generated world leading results and outcomes for the companies and organisations we work with.
Jennifer has been working at PDR for the last two years overseeing the development of proposals for applied design research in fields including surgical implant design, service design for the public sector, ecodesign and design for additive manufacturing. She is particularly interested in how design tools can be used can be used to develop business strategy and the importance of cultural sensitivity in design.